Branded forge vocabulary + 50+ plain-English definitions of SEO, indexing, and crawling terms.
A single batch submission of URLs sent through CrawlFaster to Google's Indexing API. Each forgerun is logged, tracked, and reported in the dashboard.
"I ran a forgerun of 47 URLs this morning — all indexed by noon."
See also: forge queue, crawl credit
A 0–100 rating of how well a site's pages are indexed relative to its total URL count. A forge score of 80+ means the site is in good shape; below 40 signals a crawl gap.
"After fixing the sitemap, our forge score jumped from 31 to 74 in three days."
See also: crawl gap, forge-ready
The difference between the total number of URLs on a site and the number Google has indexed. A large crawl gap means Google is missing significant portions of the site.
"We had a crawl gap of 800 pages — CrawlFaster closed it in a week."
See also: forge score, crawl-dark
The list of URLs waiting to be submitted or re-inspected in CrawlFaster. Items in the forge queue are processed in order of submission priority.
"The forge queue shows 12 URLs still pending from yesterday's batch."
See also: forgerun, crawl credit
The daily rhythm of URL submissions, inspections, and indexing confirmations that CrawlFaster manages automatically. A healthy forge pulse means the site is being continuously monitored.
"Set up RSS integration and let the forge pulse handle new posts automatically."
See also: crawl credit, forgerun
One unit of the daily URL submission quota. Each user has a fixed number of crawl credits per day depending on their plan.
"I used 47 crawl credits today — 153 remaining."
See also: forge queue, forgerun
To submit a URL (or batch of URLs) to Google's Indexing API via CrawlFaster, triggering an immediate crawl request.
"I forged the entire product catalog after the redesign."
See also: to re-forge, forgerun
To resubmit a URL that was previously submitted but not yet indexed, or that has been updated since its last submission.
"The article was updated with new data, so I re-forged it this morning."
See also: to forge, forge-locked
To run a forge score analysis on a domain to identify unindexed pages and calculate the crawl gap.
"Gap-check your site before a product launch to make sure all pages are indexed."
See also: forge score, crawl gap
Describes a URL or page that meets all technical requirements for successful indexing: no robots.txt blocks, valid canonical, no noindex tag, mobile-friendly.
"All 200 product pages are forge-ready — running the batch now."
See also: crawl-dark, forge score
Describes a page that exists on the site but has never been crawled or indexed by Google. A crawl-dark page is invisible to search engines.
"We found 340 crawl-dark pages buried in the archive — all forged within 24 hours."
See also: crawl gap, forge-ready
Describes a URL that has been submitted but is stuck in Google's queue, not yet indexed despite multiple submission attempts.
"Three product pages are forge-locked — checking for canonical conflicts."
See also: to re-forge, forge queue
Answer Engine Optimization. The practice of structuring content so AI engines (ChatGPT, Perplexity, Gemini) cite it as a direct answer.
Google's system for ranking web pages in search results, using hundreds of signals including relevance, authority, and user experience.
Descriptive text added to image HTML tags, used by screen readers and search engines to understand image content.
The clickable text in a hyperlink. Descriptive anchor text helps search engines understand the linked page's topic.
A link from one website to another. High-quality backlinks from authoritative sites are a major ranking signal.
Microsoft's URL submission protocol that instantly notifies Bing (and partner engines) when content is published or updated.
The percentage of visitors who leave a site after viewing only one page. High bounce rates can signal poor content relevance.
An HTML tag that tells search engines which version of a URL is the 'master' copy, preventing duplicate content issues.
The percentage of users who click a search result after seeing it. Higher CTR signals relevance and improves rankings.
Google's set of page experience metrics: LCP (loading), FID/INP (interactivity), and CLS (visual stability).
The number of pages Googlebot will crawl on a site within a given time frame. Large sites with poor internal linking may exhaust their crawl budget.
How frequently Googlebot visits a website. Influenced by site authority, update frequency, and server response time.
A URL that was previously indexed but has been removed from Google's index, often due to noindex tags, manual actions, or content removal.
Domain Name System. Translates human-readable domain names (crawlfaster.com) into IP addresses that servers understand.
Identical or near-identical content appearing on multiple URLs. Can confuse search engines and dilute ranking signals.
Experience, Expertise, Authoritativeness, Trustworthiness. Google's framework for evaluating content quality, especially for YMYL topics.
A selected search result displayed at the top of Google's results page in a special box, often called 'position zero'.
Generative Engine Optimization. Optimizing content to be cited by AI-powered search engines like ChatGPT, Perplexity, and Google Gemini.
A Google API that allows publishers to notify Google immediately when a URL is published or removed, triggering a fast crawl.
Google's free tool for monitoring site performance in search, submitting sitemaps, and diagnosing indexing issues.
Google's web crawler. It discovers, fetches, and indexes web pages by following links and reading sitemaps.
An HTML attribute that tells search engines which language and region a page targets, used for international SEO.
The proportion of a site's URLs that Google has successfully indexed. Tracked in Google Search Console.
The process by which Google stores and organizes web page content in its database after crawling, making it eligible to appear in search results.
A hyperlink from one page on a website to another page on the same website. Critical for crawl budget distribution and PageRank flow.
JavaScript Object Notation for Linked Data. A structured data format used to add Schema.org markup to web pages for rich results.
The percentage of times a keyword appears in a piece of content relative to total word count. Overstuffing is penalized.
The practice of overloading a page with keywords in an attempt to manipulate rankings. A black-hat technique penalized by Google.
An information box that appears on the right side of Google search results, showing key facts about a person, place, or organization.
The process of acquiring backlinks from other websites to improve a site's authority and search rankings.
A specific, multi-word search phrase with lower search volume but higher conversion intent (e.g., 'how to get blog posts indexed faster').
An HTML tag summarizing a page's content. Displayed in search results below the title. Does not directly affect rankings but impacts CTR.
An HTML tag that controls whether search engines index a page and follow its links. Common values: index/noindex, follow/nofollow.
Google's practice of using the mobile version of a page as the primary version for indexing and ranking.
A directive (in meta robots tag or HTTP header) that tells search engines not to include a page in their index.
A protocol that controls how URLs appear when shared on social media platforms like Facebook, LinkedIn, and Twitter/X.
Visitors who arrive at a website through unpaid search engine results, as opposed to paid ads.
A score predicting how well a specific page will rank in search results, based on backlinks and other signals.
Google's original algorithm for measuring the importance of web pages based on the quantity and quality of links pointing to them.
The division of content across multiple pages (page 1, page 2, etc.). Requires proper canonical or rel=next/prev handling for SEO.
A server instruction that sends users and search engines from one URL to another. 301 (permanent) preserves link equity; 302 (temporary) does not.
Enhanced search results that display additional information (star ratings, FAQs, recipes) pulled from structured data markup.
A text file at the root of a website that instructs search engine crawlers which pages or sections to avoid crawling.
A collaborative vocabulary for structured data markup, used to help search engines understand the content and context of web pages.
The underlying goal behind a user's search query: informational, navigational, transactional, or commercial investigation.
Search Engine Optimization. The practice of improving a website's visibility in organic search engine results.
An XML file listing all important URLs on a website, submitted to search engines to guide crawling and indexing.
Code added to a webpage (typically JSON-LD) that provides explicit context about the page's content to search engines.
An HTML element specifying the title of a web page, displayed in browser tabs and as the clickable headline in search results.
A feature in Google Search Console that shows how Google sees a specific URL, including its index status and last crawl date.
Content created by users rather than the site owner — comments, reviews, forum posts. Requires moderation for SEO health.
An HTTP callback that sends real-time data from one application to another when a specific event occurs (e.g., new post published).
A structured file listing all URLs on a site with metadata (last modified, priority, change frequency) to guide search engine crawlers.